AI · 4 min read · Savina Bansal
Your night-shift teammate costs ₹2 a reply
Customers message after closing time. Nobody should have to answer at midnight. What an AI agent covers in the hours your team is off, and what it leaves for them.

Building the platform this article is about

The case for an AI agent is usually made as a staff saving. That is the wrong case for most small businesses. Your team is not the problem; the hours are. Customers write at 11 at night and 6 in the morning, on Sundays and on Diwali, and nobody should be on WhatsApp then.
What it covers
The questions with written answers: timings, prices from your list, delivery areas, how returns work. Product cards when someone wants to browse. A note on what the customer wanted, so the morning starts with context.
What it leaves for the morning
Everything that needs a decision. Discounts, complaints, custom orders and anything not in its knowledge go to the Team Inbox with the customer told, honestly, when to expect a reply. Your team starts the day with those, not with a stack of “what time do you open?” messages.
What it costs
₹2 for each reply it writes on our key, with no monthly fee, or 1,000 replies for ₹999 with an AI Pack. Each reply also goes out as a WhatsApp service message: the first 1,000 a month on each number are free from Meta. Nights with no messages cost nothing.
Set a monthly cap in AI Settings and the spend cannot run past it.
The honest comparison
Not “agent versus employee”. Agent versus a customer who waited until morning, or did not. Whether that is worth a couple of rupees a reply depends on what a lost after-hours enquiry is worth to you, and only you know that number.
Keep reading
Questions this answers
- Can an AI agent answer WhatsApp messages after business hours?
- Yes. It answers from your written knowledge at any hour for ₹2 a reply, and hands anything it cannot answer to your Team Inbox for the morning.

