Pricing · 2026
Every feature, on every plan. You only pay for how much you send.
No feature is locked behind a higher tier. WhatsApp, CRM, social posting, Shopify, AI and email are on every plan — what changes is your message volume, your team size and your message rate.
Enter what you send and we will price every plan on it
We are not in the business of selling features.
Every plan carries every feature — the WhatsApp Business API, the CRM, chatbot automation, social posting, Shopify workflows, AI replies and email. Nothing is held back from a cheaper tier to push you up one. What you choose is usage: how many automated messages you send a month, how many people answer them, and what each message costs.
Pay as you go
Try it yourself, no commitment
₹0$0
a month · 1 seat
- Automated messages a month
- Pay per message
- Extra automated message 75 paise$0.0158
- Marketing message, to India ₹1.0357$0.0109
- Extra seat ₹499$11
- Support response
- Email, 48 hrs
Starter
Solo owners getting started
₹599$19
a month · 1 seat
- Automated messages a month
- 1,000
- Extra automated message 50 paise$0.0105
- Marketing message, to India ₹0.9926$0.0104
- Extra seat ₹499$11
- Support response
- 48 business hrs
Growth
Small businesses with a helper
₹1,099$29
a month · 2 seats
- Automated messages a month
- 2,500
- Extra automated message 40 paise$0.0084
- Marketing message, to India ₹0.9667$0.0102
- Extra seat ₹499$11
- Support response
- 24 business hrs
- Email + WhatsApp
Scale
Teams answering customer chats
₹2,599$69
a month · 5 seats
- Automated messages a month
- 7,500
- Extra automated message 30 paise$0.0063
- Marketing message, to India ₹0.9321$0.0098
- Extra seat ₹499$11
- Support response
- 12 business hrs
- Priority WhatsApp
Pro
High volume & larger teams
₹5,099$129
a month · 10 seats
- Automated messages a month
- 20,000
- Extra automated message 30 paise$0.0063
- Marketing message, to India ₹0.9063$0.0095
- Extra seat ₹499$11
- Support response
- Same day
- Named contact, phone
On every plan, including Pay as you go
- WhatsApp Business APIIncluded
- Automation & chatbotIncluded
- Built-in CRMIncluded
- Shopify & D2C workflowsIncluded
- Social posting — Facebook, Instagram & LinkedIn₹2 per post
- Posting to X (Twitter)₹4 per post
- AI agent replies₹2 on our key, 50 paise on yours
- CRM & task managementIncluded
- Email marketing4 paise / email
- Onboarding & migrationFree on every paid plan
Pay ahead, get extra months free
Take a 12-month plan and the 13th month is on us. Take 6 months and get 15 days free. Same price, same features — you simply pay less per month for committing. Nothing is charged until your number is live.
Effective rates
What one message actually costs
Message pricing depends on the template category and on the country your customer is in. Pick where you are messaging and the table shows what one message costs on every plan.
Meta prices by where the message lands, not where you are.
| Message type | Pay as you goAll-in, per message | StarterAll-in, per message | GrowthAll-in, per message | ScaleAll-in, per message | ProAll-in, per message |
|---|---|---|---|---|---|
| marketingPromotions, offers, product news and anything else you send to start a conversation. | ₹1.0357 | ₹0.9926 | ₹0.9667 | ₹0.9321 | ₹0.9063 |
| utilityOrder confirmations, shipping updates, appointment and payment reminders — messages that follow an action the customer took. | ₹0.1380 | ₹0.1323 | ₹0.1288 | ₹0.1242 | ₹0.1208 |
| Customer replies | Free | Free | Free | Free | Free |
Every figure here is our price for that country on that plan. Meta publishes its own rates openly, so you can check any line against Meta’s card and against your own invoice — and what we add on top of Meta’s rate is published in the FAQ below.
Replies you send inside a conversation the customer started are free on every plan, in every country. Based on Meta’s published card effective July 1, 2026. Rates exclude GST.
See Meta’s current ratesCompare every plan, feature by feature
Nine rows differ between plans. Every other row is the same word five times — which is the whole argument, and easier to check than to take on trust.
Show the full comparison34 rows, every feature on every plan
| Feature | Pay as you go₹0$0 / mo | Starter₹599$19 / mo | Growth₹1,099$29 / mo | Scale₹2,599$69 / mo | Pro₹5,099$129 / mo |
|---|---|---|---|---|---|
| What changes between plans | |||||
| Automated messages a monthAnything your system sends on its own | Pay per message | 1,000 | 2,500 | 7,500 | 20,000 |
| Seats includedUp to 5 devices each | 1 | 1 | 2 | 5 | 10 |
| Extra seat | ₹499$11 | ₹499$11 | ₹499$11 | ₹499$11 | ₹499$11 |
| Extra automated message | 75 paise$0.0158 | 50 paise$0.0105 | 40 paise$0.0084 | 30 paise$0.0063 | 30 paise$0.0063 |
| WhatsApp messages includedMeta’s charge covered by us | Not available | 100 a month | 100 a month | 100 a month | 100 a month |
| Onboarding & migration | Self-serve | Free | Free | Free | Free |
| Support response | Email, 48 hrs | 48 business hrs | 24 business hrs | 12 business hrs | Same day |
| Support channel | Email + WhatsApp | Priority WhatsApp | Named contact, phone | ||
| WhatsApp Business API— identical on every plan | |||||
| Official WhatsApp Business API | Included | Included | Included | Included | Included |
| Your own number, registered in your name | Included | Included | Included | Included | Included |
| Template creation & approval | Included | Included | Included | Included | Included |
| Broadcast campaigns to a segment | Included | Included | Included | Included | Included |
| Scheduled broadcasts | Included | Included | Included | Included | Included |
| Shared team inbox | Included | Included | Included | Included | Included |
| Click-to-WhatsApp Ads manager | Included | Included | Included | Included | Included |
| Quality rating & daily limit monitoring | Included | Included | Included | Included | Included |
| Delivery, read and reply analytics | Included | Included | Included | Included | Included |
| Customer replies to you | Free | Free | Free | Free | Free |
| Automation & AI— identical on every plan | |||||
| No-code chatbot flows | Included | Included | Included | Included | Included |
| Automated journeysWelcome, cart recovery, order and shipping updates | Included | Included | Included | Included | Included |
| Order status lookup & lead qualification | Included | Included | Included | Included | Included |
| COD-to-prepaid conversion | Included | Included | Included | Included | Included |
| AI agent replies — on our keyNothing to set up | ₹2$0.0421 per reply | ₹2$0.0421 per reply | ₹2$0.0421 per reply | ₹2$0.0421 per reply | ₹2$0.0421 per reply |
| AI agent replies — your own API keyBring your own model provider | 50 paise$0.0105 | 50 paise$0.0105 | 50 paise$0.0105 | 50 paise$0.0105 | 50 paise$0.0105 |
| Task managementAssignment and tracking across teams | Included | Included | Included | Included | Included |
| The record behind it— identical on every plan | |||||
| Built-in CRM | Included | Included | Included | Included | Included |
| Contact tags, attributes & segments | Included | Included | Included | Included | Included |
| Contact and chat-history export | Included | Included | Included | Included | Included |
| Shopify & D2C workflows | Included | Included | Included | Included | Included |
| WooCommerce, Zapier & Pabbly | Included | Included | Included | Included | Included |
| Social & email— identical on every plan | |||||
| Social posting — Facebook, Instagram & LinkedIn | ₹2$0.0421 per post | ₹2$0.0421 per post | ₹2$0.0421 per post | ₹2$0.0421 per post | ₹2$0.0421 per post |
| Posting to X (Twitter) | ₹4$0.0842 per post | ₹4$0.0842 per post | ₹4$0.0842 per post | ₹4$0.0842 per post | ₹4$0.0842 per post |
| Publishing calendar & per-network previews | Included | Included | Included | Included | Included |
| Email marketing | 4 paise$0.0008 / email | 4 paise$0.0008 / email | 4 paise$0.0008 / email | 4 paise$0.0008 / email | 4 paise$0.0008 / email |
Pay as you go is prepaid, from a ₹500$11 top-up. Meta’s WhatsApp charges are billed separately, at the per-message price published for your plan. Prices exclude GST.
What you pay to send
- Marketing message, to India
- ₹0.9063–₹1.0357
- Customer replies to you
- Free
- Social post — Facebook, Instagram, LinkedIn
- ₹2
- 4 paise
- AI reply, on our key
- ₹2
- AI reply, your own API key
- 50 paise
The range spans the plans — bigger plans send for less, and every plan’s own price is in the table above. Meta publishes its India rates openly, so you can check any invoice against Meta’s own card. Rates exclude 18% GST.
See Meta’s current ratesThe same on every plan
- Your own WhatsApp business number, registered in your name, on Meta’s official platform — not a bulk-sender tool that gets numbers banned.
- Guided setup, template approval and migration from your current platform, free. Nothing charged until your number is live.
- No lock-in. Contacts and chat history export any time, and you can move between plans whenever you like — your customer list comes with you.
Refer a business you know — get to free, for life
Every business you refer that becomes a paying customer earns you 10% off your own plan fee. Refer 10 and your plan is free. Credited from their third month, and locked in for life once they complete twelve months. Applies to the plan fee; message charges are billed as usual.
Past 20,000 messages a month, or 10 people?
Custom plan — volume pricing, unlimited seats, extended data retention, priority support and additional numbers. Talk to us about SSO and any compliance requirements.
Agency or reseller? Sell every plan to your own clients and keep the margin — ask about the partner programme.
- Each seat signs in on up to 5 devices.
- Posting to X is ₹4 a post — higher than the other networks because X charges for its own publishing API and we do not absorb it.
- Automated messages are anything your system sends on its own: order confirmations, shipping updates, COD confirmations, cart recovery, appointment, renewal, fee and birthday reminders. Replies you type are never counted.
- Pay as you go is self-serve and prepaid, minimum top-up ₹500.
- Meta’s WhatsApp charges are billed separately.
- Per-message prices on this page are for messages sent to India. Meta prices by the country your customer is in, not by where you are, so messaging another country costs a different amount — the rate table prices every market Meta publishes.
- Prices exclude GST.
Pricing questions
Is there a free trial?
No, and you do not need one. Pay as you go is ₹0 a month with every feature switched on — top up from ₹500 and pay only for what you send, for as long as you like. There is no clock to run out and no card waiting to charge you at the end of it. On a paid plan, nothing is charged until your WhatsApp number is live and verified, so you are not billed while you are still setting up.
What counts as an automated message?
Anything your system sends on its own: order confirmations, shipping updates, COD confirmations, cart recovery, and appointment, renewal, fee or birthday reminders. Replies you type to a customer yourself are never counted against your included volume.
What do WhatsApp messages cost on top of the plan?
Meta charges per message: you are billed for each template message you send, at a rate set by its category — marketing, utility or authentication — and the recipient’s country. Our price for every category, country and plan is published in the rate table on this page. A marketing message to India is ₹1.0357 on Pay as you go and ₹0.9063 on Pro. Every paid plan also includes 100 WhatsApp messages a month with Meta’s charge covered by us, and replies you send inside a conversation the customer started are free.
How much of the message price is Ohanvi’s?
Meta sets the underlying rate for every message and publishes its card openly. What we add on top is set by your plan — 20% on Pay as you go, 15% on Starter, 12% on Growth, 8% on Scale and 5% on Pro — and nothing else is added. A marketing message to India is Meta’s ₹0.8631 plus that percentage, which is why it costs ₹1.0357 on Pay as you go and ₹0.9063 on Pro. Both halves are published so you can separate them on any invoice.
Why do messages get cheaper on bigger plans?
Because that is what you are buying. Every plan carries every feature, so the higher tiers cannot charge you more for access to something — what they give you instead is more included volume, more seats, faster support and a lower price on every message you send. A marketing message to India falls from ₹1.0357 on Pay as you go to ₹0.9063 on Pro, against Meta’s own published ₹0.8631.
What do AI replies cost?
They are charged per reply, with no monthly fee: ₹2 a reply on our key, or 50 paise a reply if you bring your own model provider key — a quarter of the price, because you are paying your model provider directly instead of us. Nothing is subscribed to and nothing is bundled — if the AI agent answers a hundred messages this month, that is what you are billed for. There is no plan on which AI is unavailable.
What does social posting cost?
Facebook, Instagram and LinkedIn are ₹2 per post, on every plan including Pay as you go. Posting to X is ₹4 a post — X charges for its own publishing API and that cost is passed on. Scheduling, the publishing calendar and per-network previews are included on every plan.
What happens if I go over my included messages?
Extra automated messages are charged per message at your plan’s rate — 50 paise on Starter, 40 on Growth, and 30 on Scale and Pro. Nothing stops working and no feature is withdrawn.
How does Pay as you go work?
It is ₹0 a month and prepaid: you top up from ₹500 and every message is billed as you send it — 75 paise per automated message, plus the published per-message price for anything you send on WhatsApp. One seat, self-serve setup, email support inside 48 hours. Every feature is there; you are simply paying per use instead of a monthly fee.
What if I need more messages, or more than 10 people?
Either one puts you on a custom plan: volume pricing, unlimited seats, extended data retention, priority support and additional numbers, plus SSO and compliance review if you need them. Pro includes 10 seats, and past that a per-seat charge is the wrong shape for a large team — so we scope the whole plan rather than charging ₹499 another ten times. Talk to us.
Is there a discount for paying ahead?
Yes. Take a 12-month plan and the 13th month is free; take 6 months and you get 15 days free. The price and the features are identical either way — committing simply lowers what you pay per month.
Can I cancel?
Yes, at any time — the plan stops at the end of the period. There is no lock-in: your contacts and chat history can be exported whenever you like, and you can move between plans freely.
Do I own the WhatsApp Business account?
Yes. It is registered to your business, on Meta’s official platform, and it stays with you if you move to another provider. We do not hold it on your behalf.
