Commerce · 7 min read · Savina Bansal
Sell on WhatsApp without a website
A catalog, carts, payment in the chat, GST invoices and courier booking, all inside WhatsApp. What a WhatsApp store needs, and what Meta still decides.

Building the platform this article is about

Picture a saree seller in Varanasi with two thousand customers on WhatsApp and no website. Every order is the same ritual: photos sent one by one, “price?”, a UPI ID typed into the chat, a screenshot of the payment, an address typed out, a courier booked on another app, a tracking number pasted back. Ten orders a day is a full-time job.
None of that needs a website. It needs the parts of a shop — a catalog, a cart, a checkout, a bill, a delivery — to happen inside WhatsApp, where the customer already is. That is what Ohanvi’s WhatsApp Store does.
A catalog customers can browse in the chat
Products come from wherever they already live: your WhatsApp catalog, an online store, a CSV or Excel sheet, or typed in one by one. Ohanvi makes the WhatsApp catalog for you and keeps it filled through a product feed.
When the store is open you get a link and a QR code that open your catalog straight in WhatsApp. Put them on Instagram, a shop board, a parcel insert.
Checkout without leaving WhatsApp
A customer fills a cart and sends it. Checkout then goes on by itself: they are asked for a delivery address in WhatsApp’s own address form, and choose Pay now or Cash on delivery.
Pay now takes UPI, cards or netbanking inside the chat, through Razorpay, PayU or Zaakpay. You connect the gateway once, Meta keeps the connection, and the money goes to your gateway account. A bill is marked paid only after the payment is checked with Meta. Razorpay payment links are there too, as an alternative.
You decide where you deliver (by PIN code), the delivery charge, free delivery above an amount, and any cash-on-delivery fee.
The parts that save the most time
GST invoices. Add your business details and every WhatsApp order gets a GST invoice, sent to the customer when it is paid or confirmed. Not GST-registered? Invoices go as bills of supply.
Coupons. A code like WELCOME10 that customers type in the chat, or an offer that comes off by itself, like money off for paying online. For a broadcast, a coupon template puts the code on a Copy code button.
Cart reminders. A customer who sends a cart and goes quiet gets it back with a short note. Customers who ordered, wrote again or opted out are skipped, and nobody gets two reminders within an hour.
Shipping. Book with Shiprocket, hand the parcel to your own riders, or book any courier and enter its AWB. The customer gets the tracking link on WhatsApp either way.
Setting it up
Store → Overview walks you through nine steps in one card: your number, your shop profile, the catalog, products, payments, delivery charges, how you deliver, order messages, and opening the store. A phone beside each step shows what your customer will see as you change it. A step that is required stays in the way until it is done, so a store cannot open half-built.
Cash on delivery alone is enough to start. You can add a gateway later.
Doing it yourself costs nothing. If you would rather hand it over, our team sets the store up for ₹1,999 plus GST, one-time.
What Meta still decides
Payments inside the chat need Meta to switch WhatsApp payments on for your account. Setup tells you whether it is on and, if not, why. Until it is, Razorpay links and cash on delivery work.
Meta’s commerce policy decides what can be sold on WhatsApp at all. Setup tells you if your category is one it will not allow.
And if Meta has not yet let Ohanvi make your catalog, you make it yourself in Commerce Manager and paste its ID. Setup walks you through that too.
What it costs to run
Order updates, bills and reminders go inside the customer’s 24-hour window as replies to them, so they are service messages. Meta’s first 1,000 a month on each number are free; after that each is Meta’s service rate plus your plan’s percentage. A coupon broadcast is a template message at your plan’s published rate. Your gateway and courier charge their own fees, to their own accounts.
Keep reading
Questions this answers
- Can I sell on WhatsApp without a website?
- Yes. With Ohanvi’s WhatsApp Store, customers browse your catalog, send a cart, give their address and pay or choose cash on delivery inside WhatsApp. Products can come from a spreadsheet or be added by hand.
- Can customers pay inside WhatsApp in India?
- Yes, once Meta switches WhatsApp payments on for your account. Customers then pay by UPI, card or netbanking in the chat through Razorpay, PayU or Zaakpay. Razorpay payment links and cash on delivery work either way.
- Does the WhatsApp Store send GST invoices?
- Yes. Every WhatsApp order gets a GST invoice once it is paid or confirmed, or a bill of supply if you are not GST-registered.

